Monday, March 9, 2009

Our Job

Last week in the North Shore News, I came across an article about “Keeping your job by staying fit”. This article was about our current economic uncertainty and how ones job performance and productivity is crucial. It suggested that due to our economic situation, companies have to downsize and cut jobs, so now an employee must stand out from their fellow employees more than ever.

At IF we are lucky that we are going against the gradient by involving ourselves in other areas and creating opportunities for ourselves, but how can we help a customer who finds themselves stressed, worried about their job or getting sick?

The answer?
Staying in shape.

As fitness and health professionals it is important that we are educating our customers to not miss workouts or drop sessions. We must continue to remind them that by being active and having fitness oriented goals, they will automatically feel better and have more energy. They will be able to be productive in their work, do more things during the day and stand out from their competition and/or employees. We have the ability to help our customers get in shape, be happy and be healthy, who then inspire there own companies and families to do what they are doing.

Now more than ever, we must engage our customers in staying healthy and fit. Set them up with a goal big or small, lead them and guide them to that goal and they will truly appreciate your continual support and leadership. They will feel better about themselves and after each session, they will leave the facility mentality fresh to overcome what ever barriers they might come across.

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